The Soft Launch Challenge

You Walk in with nothing to sell. You walk out with an online business.

Twenty five years and a blank piece of paper.

I have had this conversation in my DMs so many times I could type it in my sleep. So I'm going to ask you the same things I ask them. 

Is there a Notes app on your phone with thirty one entries in it called IDEA?

Have you watched the same video about digital products maybe forty times over eleven months?
Does the friend whose kid just got diagnosed call you? Does the cousin mid divorce call you? Does the woman at work who needs to fight an insurance denial call you?
Do you answer every single time, for free, for forty minutes?
And then do you watch somebody half your age sell a $497 course on the exact thing you just explained for nothing?
You've never charged anybody for any of it. Not once. Which means nobody has ever told you no, so eleven months in you still have no evidence either way. You have never taken the test.

Everybody keeps saying find your thing. You don't have a thing. You have a life, and nobody's paying you for that yet.